finContent is led by Neil Martin and Sophie Camp, both based in Valencia, Spain.

Neil Martin

Neil is a specialist adviser on content and PR for startsup and scaleups, mainly in the fintech industry.

His clients include some of the top names in the industry. He has advised fintechs for over six years, as well as writing as a journalist for a number of finance media and trading platforms. He is a seasoned expert at how management teams should market their content and make the most from PR.

Starting out as a news journalist on regional newspapers, Neil moved to trade PR and then into financial PR in the City of London, advising small cap public companies on their media and investors, including working on numerous IPOs and M&As. He worked extensively in Europe, the US and Asia. He left PR to re-join journalism, editing a number of finance and technology magazines, before focussing on B2B content and how companies can market that key part of their persona.

Sophie Camp

Graduating from Durham University, Sophie put her anthropological degree to good use as she started out in PR with Burson Marsteller (now bcw) and then social media and writing with publishers Hodder & Stoughton, the London Business School and The Road Book (compendeum of professional cycling stats). She has advised a number of leading fintechs and is a specialist content marketeer, having worked on major projects that required a blend of PR, social media and writing.

Support Team

We are supported by a digital designer and project manager, who form part of the client team.

Why Valencia?

Simply, isn’t doesn’t rain so much in Valencia and we can usually get a good coffee – we are also ideally placed to serve the key fintech hubs of London, Lisbon and Barcelona.


Please contact us for more information on who we are, and on our current and past clients.